Nothing handles frizz like THIS.

LASTS THROUGH:

Repels moisture and humidity

cruelty-free

Vegan,gluten-free,sulfate-free,paraben-free,no conditioning agents

Results last through3-4shampoos

Super lightweight+non-greasy

Doubles as a heatprotectant

HOW TO USE

DREAMCOAT LIKE A PRO

1.Shampoo, condition, and towel dry.

2.Divide hair into sections. Spray liberally andevenly on damp (not wet) hair. Do not applyother styling products until after blow drying.Requires blow-drying with tension to activate.

3.For best results, use every 3 to 4 shampoos.

SHOP NOW

MEET THE FIRST-EVERFRIZZ-FIGHTING TEAM

Color Wow CEO, Gail Federici, + Chief Chemist,Dr. Joe Cincotta, Ph.D. created the first EVER rangeof products designed to tame and treat frizzy hair.Working together for decades and winning over70 beauty awards for innovation they have nowtaken frizz technology to the next level with their ground-breaking humidity-proofing formulas.

"It's no surprise that the brand has won more than 90major beauty awards over the years, with Dream Coatalone responsible for 25 of those awards leaving womenand men the world over saying "wow""

"When it comes to science-backed, innovative hair care,Color Wow reigns."

"It [Color Wow] may be one of the best hair care linesever created, particularly in the shine-inducing, frizz-thwarting, and volume-boosting domains."

THE CRITICAL WOW DIFFERENCE

We've identified over 70 commonly used ingredients that cause brassiness, dulling, and darkening of hair-and banned them all.

Every product includes at least 2 levels of heat protection'.

  • IHeat Protection*

  • Cruelty-Free

  • Color-Safe

  • Sulfate-Free

  • Phthalate-Free

  • Paraben-Free

    See it in action